Marketing: The company sells rough diamonds to world-leading diamantaires through its Sightholder sales and auction sales operations. The Group also uses onshore extraction techniques and specialised ships to mine alluvial stones along the south-west African coast. Mining: The vast majority of the Group’s production comes from underground and open-pit kimberlite mines. Pathways to Just Digital Future Watch this tech inequality series featuring scholars, practitioners, & activists This project is expected to provide access to additional 95 million carats until 2025. Through its subsidiary, Debswana, the company started a $500 million expansion project (Cut-8) at Jwaneng Mine at an estimated cost of $3 billion. Current De Beers exploration projects are located in the Democratic Republic of Congo, India, Angola, Canada, Botswana, Namibia and South Africa. As such, the company’s business strategy is primarily driven by its ability to find new sources of diamond supply, manage its shareholder relationships with Anglo American and the various government / joint venture partners and drive sales and marketing in the retail sector.Įxploration: As in most mineral extractive industries, finding geologically extractible resources is a significant operational activity and value driver, and requires continued investment. The company produces and markets its supply of rough diamonds from its mining operations located in Botswana, Namibia, South Africa and Canada. Anglo American owns 85% of De Beers, with the remaining 15% owned by the Government of the Republic of Botswana (GRB). The De Beers value proposition lies in the exploration, mining and marketing of rough diamonds across the world. By 2014, De Beers produced about a third of the world’s rough diamonds by value, generated revenues of ~$6 billion per annum, employed over 20,000 people across six continents and was widely recognized as the world’s leading diamond company. Although not without its many commercial and socio-political controversies, much of the company’s success and dominance of the global diamond market resulted from a very close alignment of its business strategy and operating model. The De Beers Group of Companies (“De Beers” or “the Group”), founded in 1888 as a South African company, once controlled some 80% of the world’s supply of rough diamond stones.
0 Comments
Leave a Reply. |
AuthorWrite something about yourself. No need to be fancy, just an overview. ArchivesCategories |